Diginomic Blog Perth

If your small business needs to be online due to Covid-19/Coronavirus, let's talk

Wed, 01 Apr 2020 02:26:37 GMT

Look. There's no sugarcoating it: Covid-19/Coronavirus is terrifying both from a health perspective, and also an economic one.

Small businesses everywhere in Australia are looking at, at least for the next while, some serious challenges.

We understand that. We're a small business too. Like you, we're obsessively reading the news. Getting updates from our accountant every few days. Looking at an uncertain future where nothing is guaranteed.

I've read a bunch of posts from people in the digital space. Some are going with the somewhat abrasive "when most zig, you zag!" approach and trying to push people towards doubling down on digital investment and spend.

But it's a weird time. Business has it tough. Many people are being let go. Search trends and buyer behaviour is every bit as unpredictable and weird as you would expect. Not everything is choosing a pandemic as a time to go on a shopping spree.

It's a complicated situation, and the idea that it can be fixed by " upping the budget! " is way too simplistic.

In terms of facts, what we know right now is:

Most people are stuck indoors
Most people are spending more time online
Most shops and offices are temporarily closed

So if your business was built based on outdoors, offline interactions, or in-person experiences - well, things simply need to change and adapt.

We can't promise a silver bullet here. No-one can at the moment, and anyone who says they can is lying.

But we can talk to you about the ways Riaz and I can help you do better online with the budget you have.

To be totally blunt : Your website is your 24/7 salesperson now. It's your shopfront. It's your POS system. It's your receptionist. It's your billboard. For many business owners, your branding and your website is now more important than it has ever been before.

When you look at it like that, a poor online experience, a crappy homemade logo and self-built Wix website just isn't going to cut it. You need to elevate your online presence and content to meet the needs of an exclusively online audience.

If you now need a quality small business website, a way to sell your products online, a way to do paid-in person meetings, or a way of getting traffic to your website - then reach out.

Talk to us , and let's see if we can help.

Stay safe out there and all the best.

- Adam

Online Meetings: Get paid for your online consultations & save time

Wed, 25 Mar 2020 01:52:01 GMT

While the full effect of the Coronavirus is still to be determined, in a very short time it has already dramatically affected the way we live and work.

With offices closed and many Australians now working from home, face-to-face meetings have understandably (and justifiably) dropped off.

Social distancing is a necessary thing to do in an attempt to slow the infection rate of Covid-19. But what can you do if you're someone who relies on face-to-face meetings or in-person training as a source of your income?

Do you accept that - for now at least - you take that revenue hit?

Not necessarily.

I've recommended the following approach to clients who want to take advantage of digital tools so they can still meet clients for paid consultations - albeit through a screen.

This approach would work great for coaches, consultants, lawyers, builders, architects, accountants, financial planners, personal trainers... the list goes on. Anyone who charges for time.
But it would also work well for people who don't charge for time, but still want to have an efficient way of booking and organising online meetings. You just need to skip one of the recommended tools.

In this guide I want to share how you can use three freely available and affordable tools to facilitate online meetings efficiently and effectively.

These three tools are all excellent and useful in their own right, but it's when they are all linked together that some real magic can happen.

Benefits to getting these three tools set up

For small (or solo) operators, one of the biggest constraints is time. This system means you can:

Be more efficient with your time through automated scheduling software
Hold face-to-face meetings via your webcam with video conferencing
Have the opportunity to charge (in advance) for any meeting scheduled in

Once this is used regularly it can be startling the amount of time you free up, just by deftly avoiding timesinks like unnecessary email chains, travel time for meetings, and chasing invoice payments.

Let's get into it!

Before we start (Disclaimer)

All of this guide is intended as friendly advice to cover off the basics of scheduling in free and paid online meetings. I'm not affiliated with any of the recommended services, they're just ones I use and recommend. To be safe, you should always do your own research before buying any new online tools, approving any integrations, or accepting payments online.

What you need before anything else:

A good active internet connection (NBN).
A webcam (most laptops come with one in-built, otherwise there are cheap options at Officeworks etc).
(Ideally) a good microphone. Most laptops have one, but these can be iffy. You may even have a simple earbud/microphone combo in a drawer as most smartphones are sold with one.
A major online calendar you actively use (Google Calendar, Outlook Desktop, Office 365/Outlook.com, Microsoft Exchange, iCloud).

Tool #1: Calendly (for scheduling bookings)

Ever play that dreaded game of email tennis trying to settle on a meeting time? Your time is more valuable than that.

Calendly is one of the greatest ways I've found to cut that down.

Calendly helps you schedule meetings without the back-and-forth emails. This is a scheduling tool. It allows people to

reserve time with you based on your availability against criteria you set. It syncs with your calendar so it only offers open slots that it knows you have free - as these fill up or change, Calendly instantly adjusts so there's never any risk of awkward double bookings.

Once set up, it will allow clients and prospects to book in time with you via a link or embedded on your website.

For paid online meetings you'll need Calendly Pro. It connects neatly to both Zoom and Stripe (covered later in this guide).

If you're not charging for online meetings, but you still want to take advantage of video conferencing, then you can choose the slightly cheaper Calendly Premium. It connects with Zoom but not Stripe.

Extra Tip:

Calendly also gives you a chance to provide input fields for people to enter information at the time of their booking.

So before the meeting actually occurs, you'll already know exactly what to cover off in order to make it a productive chat that delivers value.

Tool #2: Zoom (for online meetings)

There are plenty of ways to do online meetings, but the best I've found is Zoom. I've tried a few different tools for video chat, some good and some bad, but I've never had a poor experience with Zoom.

Once you have a Zoom account, you can easily connect to (and share) a secure online meeting space. From there, one or more participants can connect and chat via webcam.

As the host, you can screenshare to walk people through designs or documents. You can (on paid plans) also record the whole meeting so nothing is lost or forgotten. Maybe down the line you'll even host a webinar. There are loads of features available on the paid plans to tailor Zoom to your requirements.

Among these features, Zoom integrates neatly with Calendly.

This means connecting the two is simple. Once connected via the Calendly site, you'll have the ability to set your meeting location as "Zoom" when creating or editing Calendly events.

Calendly then handles all the heavy lifting in terms of sending out Zoom meeting/connection details to the client who made the booking. If they can't connect via their computer for any reason, they also have the option to dial in by phone.

While Zoom has quite a generous Free plan, there are too many inbuilt limitations to recommend it for business use.

Upgrading to the "Pro" plan is a worthwhile investment. It opens up a ton of useful features within Zoom like recording capability, higher participant limits, waiting rooms, and extended meeting duration. All features your audience will appreciate.

Extra Tip:

An alternative to Zoom is GoToMeeting, which also integrates with Calendly. While I haven't personally used GoToMeeting as much as Zoom, I'm certain it would work just as well.

Tool #3: Stripe (for online payments)

The final recommended tool in this setup is Stripe. Stripe is an online payment processor that aims to make it easy to do business online.

Stripe has been audited by a PCI-certified auditor and is certified to PCI Service Provider Level 1. This is the most stringent level of certification available in the payments industry.

Stripe handles transactions from credit and debit cards securely. These payments go via Stripe into your nominated bank account.

Also important, Stripe integrates with Calendly too. When these two services are connected via the Calendly site, you can create paid Calendly events that require a customer to make a confirmed payment before the meeting is confirmed and booked.

Stripe works a little differently to the other two recommended tools in that they have no setup, monthly, or hidden fees. Instead they take a flat fee ($0.30 AUD) plus a percentage (1.75-2.9%) of each transaction.

Extra Tip:

There is the option of using PayPal in place of (or in addition to) Stripe. PayPal integrates with Calendly so if you're more comfortable with PayPal then that could be a totally viable alternative.

Having used both, I personally prefer Stripe due to the flexibility and support. But go with your heart on this. Either will work.

When all three link together, the magic happens

This all assumes:

You've looked into each of these three services, decided they all sounded great, and decided to sign up for all of them.
Your Stripe account is connected to your nominated bank account.
You have a Calendly Pro account.
Calendly is connected to your online calendar.
Calendly is set up to integrate with your Zoom and Stripe accounts.

You now have the ability to have clients book meetings with you online, at times that suit you, and claim payment before the meeting is confirmed. The meeting and all details are contained in the Calendar Invite that Calendly and Zoom set up. All you need to do is join.

Case study

One of my good friends Shil Shanghavi is the founder of Chatterbox Public Speaking.

Originally we intended paid online coaching to be a side-service for Chatterbox, which historically has mainly offered services around in-person coaching and public presentations.

Due to Covid-19, paid online coaching has now become a viable way for Shil to still offer value to his clients during a time when many people are at home and avoiding in-person meetings.

What comes next?

A few examples of how this could work for you while you're working from home:

For paid online meetings - you can send the Calendly event link directly to clients, and/or embed the Calendly event on your website.
For unpaid online meetings - You can set up a second duplicate event in Calendly that is tweaked to not accept payments via Stripe. This might be useful if your meeting is part of a paid project, or you are having a series of meetings you will manually invoice later.
For urgent collaborative online meetings - You can skip Calendly entirely and share your Zoom Meeting link directly.
For multiple team members/calendars etc - Add extra team members in on Calendly and Zoom. Integrate with the same Stripe account so all payments end up in the same account.

Hope that helps all those in home offices.

Stay safe out there.

How to remove or delete a bad Google Review

Wed, 23 Oct 2019 02:56:00 GMT

Social proof is such a conversion booster. A range of genuine Google Reviews helps build trust and credibility.

9 out of 10 local consumers trust online reviews as much as a personal recommendation . That's not something that can be ignored when you want to grow your business and win over new happy customers.

But a poor Google review can do the exact opposite. It can be a business owners nightmare, driving away quality leads and and seriously undermine the efforts you've put into building your business.

This is even more of a problem if the review is fake, unfair, or completely untrue.

Many business owners can feel powerless in regards to these reviews, and live in a state of stress and fear about their star rating. But fortunately there are options you have in regards to minimising the damage or even removing the review entirely.

That unfair one-star review might not be a complete catastrophe after all.

For a full rundown of these reasons, we encourage you to read the original article at BrightLocal .

Google reviews are a ranking factor

If you’re new to local SEO, know this; local search is said to represent around 46% of total Google searches, so the knock-on effect of a negative review on your local SEO could seriously kill your local business website’s traffic.

Google reviews appear prominently on Google SERPs

From Google : Reviews on Google provide valuable information about your business to both you and your customers. Business reviews appear next to your listing in Maps and Search, and can help your business stand out on Google.

How to do damage control on a bad review of your business on Google

It isn’t easy to prove and remove a fake review, but it can be done.

How to remove a Google Review

Through Google My Business you can request a review to be removed if the review goes against Google's guidelines . If you have evidence the review is fake that strengthens your case.

A good response to a genuine bad review

Sometimes the review is just a genuine bad one. It sucks, but in these cases all you can do is rectify the issue publicly as best you can.

Good responses to bad reviews have the following things in common:

In conclusion...

Riaz and I have strategies to help get quality, useful reviews from your current database. And now thanks to the above info from Brightwater, you also have a few approaches in case there are some unfair or fake reviews ruining your business' rating online.

Success story: A brand refresh for a Perth accounting firm

Wed, 25 Sep 2019 03:44:00 GMT

Tash Lie from LG Accounting Solutions wanted consistency.

As one of the Directors in a successful Perth accounting firm, she and Managing Director Llew Eynon both recognised the need for an updated branding style. One that helped present their business in a professional way.

LG Accounting Solutions is a vibrant accounting firm with personality that specialises in growing businesses. Jargon-free language, personable staff, and an approach based on authenticity and results help LG Accounting Solutions break from the "accountant stereotype".

This needed to be conveyed in all branded material.

The intended purpose of the business branding was to help clients immediately identify with LG Accounting Solutions, and have a look that carried across all physical and digital touchpoints their client might encounter.

The actual problem was that LG Accounting Solutions branding wasn't being fully utilised the same way by staff. Multiple variations existed of colours, fonts, logos, and printed branding materials.

Tash and Llew decided they needed Diginomic to help LG Accounting Solutions kick it up a notch.

The brand refresh solution Diginomic delivered

Some context is needed for this job, as a brand refresh is not part of our usual service offering (though perhaps it should be!).

LG Accounting Solutions needed a helping hand. They are phenomenal accountants, but their branding and digital work had a chequered quality that comes from no overarching strategy.

This started as a consulting job. Riaz and I were brought in to see where we could provide the most value for the LG Accounting Solutions team.

We suggested a two-phase approach.

Phase 1: Develop a styleguide and branding materials
Define a clear look and feel for the business across a range of materials, then develop simple rules for ensuring ongoing consistency.

Phase 2: Refresh and improve the website
This is currently underway and will be covered in a future Success Story blog post.

So how did we go?

We provided all of the brand refresh deliverables on time and in budget.

We incorporated the LG Colours and a unique stylistic graffiti artwork element present in the LG Accounting Solutions physical office.

We helped determine the correct colours, typography, and how they are to be used in all branding moving forward.

This all results in a simple, replicable, branding style for LG Accounting Solutions to use now and in the future.

Plus items not shown - Pitch Deck PPT design, Digital proposal template design, Postcard design, and envelope design.

We also provided a logo update

By introducing a bunch of stylistic improvements to the original logo - it's a modernised evolution of the original logo rather than an entirely brand new design.

It's been great to see is this new logo on team polo shirts, showing the flexibility of the branding rules incorporated:

The successful result

A great public shout out from both Tash and Llew on LinkedIn:

Plus a glowing review Tash left for us on Google:

In conclusion...

We're so pleased with the feedback from LG Accounting Solutions. From what we hear, the response from their team and clients on the new branding material has been fantastic.

We're about to embark on Phase 2 and we can't wait to work with Cadell, Tash, and Llew on an incredible new website .

Do you need your branding refreshed?

Could you benefit from consistent branding materials and a logo update?

Well we have experience in all that. We do it well.

Success story: Build a community business directory for a Perth school

Wed, 18 Sep 2019 05:28:00 GMT

Katie Lee from St Stephen's School was feeling frustrated.

In her Manager role, she had inherited a range of websites she was responsible for. One of them was an under-performing school community Business Directory.

The intended purpose of the school's Business Directory was to allow verified parents to advertise their businesses to the St Stephen's School community.

The actual problem was that the school's then-Business Directory just didn't work very well at all. It was a headache to use and maintain.

Issues included:

All of which meant that the Business Directory wasn't being fully adopted by the community it was meant to be supporting. Signups were underwhelming and usage had flatlined.

To make matters worse, the problems that kept coming up required a lot of manual intervention from Katie and her staff. This was taking attention from other projects. It was frustrating.

Katie decided Diginomic should build a new Business Directory for her school.

What the new Business Directory needed to achieve to be considered a success

Katie had some very clear objectives for the new school Business Directory. The new solution needed to:

Cool.

The solution Diginomic delivered

This was a fun job. There were enough little quirks to keep it interesting. What was great was that we had the opportunity to over-deliver.

Certain utility with the previous Business Directory solution was so rigid that Katie's team had created processes around these limitations and started to think of them as unavoidable.

We got the chance to demonstrate new efficiencies that introduced new functionality and improved old functionality.

This saved Katie and her team time and hassles. This meant more capacity for her team to promote St Stephen's School.

Additionally, our new solution was a heck of a lot more user friendly as an administrator. This meant cost-savings for Katie as she no longer had to pay an external developer for minor content changes.

So how did we go?

Request 01
Must look like "St Stephen's" in terms of styling, colours, language

The new school Business Directory was designed to provide a seamless experience between the main St Stephen's Site.

Colours, styling, fonts, and design elements were recreated to be consistent and match established St Stephen's elements throughout.

Request 02
Be secure, fast, and hosted in Australia

We set up the site on a premium managed-hosting dedicated server based in Australia. This gave the site the best hosting for speed and security.

We ensured the site was forced HTTPS with an SSL security certificate. Daily site backups are there as a safety net.

Registration forms were all protected from spam through Google ReCAPTCHA integration.

All user passwords were self-nominated by the users themselves and forced to be a certain level of high complexity. Passwords are stored in an encrypted format.

Request 03
Provide a smooth user experience for parent business owners

We utilised leading UX principles and usability techniques to make the site easy to use and straightforward.

Clear guidance and smart navigation help guide people towards exactly what they need to do at each stage of the journey.

The site is also fully responsive, looking great on desktop and mobile.

Request 04
Provide an intuitive user experience for staff

Staff now also have a drag-and-drop editor for easy and simple on-page content edits.

Video instructions were recorded, along with personalised training to ensure Katie and her team were up to speed with all the functionality they could utilise.

Request 05
Ensure businesses were searchable in a variety of ways

After login, businesses are searchable by:

Which is a big jump from the previous solution's utility (which only offered limited search capabilities.)

Request 06
Be as automated as possible to minimise manual work for staff

We built this with a real emphasis on self-service Business Directory users. They are in charge of their login/password, and if they forget they are in charge of resetting it - all of which is automated.

When registering their business, users self-nominate the category and services most applicable to their business. These form the basis for how they appear in directory searches - so a business representative has incentive to be thorough and accurate.

New Business Spotlight (featured business) pages are automatically formatted and ordered by Most Recent date reducing manual work and ensuring consistency.

Request 07
Password protected, with approval on new registrations from staff

The site has an introductory layer of pages that are available to the public and help to talk up the benefits of the Business Directory.

When a new user registers their details, their membership access is paused until one of Katie's team confirms they are permitted access.

This comes through via an automated email with a one-click approval for staff after manual verification. Staff, at all times, have the administrator ability to suspend user accounts.

Request 08
Flexible enough to adapt as future requirements changed

The site has been developed in WordPress, which gives a huge amount of flexibility for any future requirements as needed.

Additional plugins utilised for the solution are established and well-supported.

Crucially this means the Business Directory is not chained to Diginomic in any sketchy "hostage" style relationship with a forced service agreement longterm. They are more common than you'd think.

We prefer to keep our clients through good service ��

The successful result

A great public shout out from Katie on LinkedIn:

And a glowing review Katie left for us on Google:

In conclusion...

We're stoked this project went well. Katie's told us that parents are big fans of the new directory, finding it much easier to use than the previous system.

Registrations are up, and Katie and her team are now using the increased popularity of the site to promote other events applicable to parents and community members.

Do you need an online business directory designed and built?

Are you from a school or community that wants to highlight and promote your member's businesses?

Well we have experience in making business directory websites. We do it well.

3 surefire reasons your Perth business needs an active blog

Thu, 12 Sep 2019 04:20:00 GMT

The one thing I hear often from business owners is they have no time for blogging.

No time to write content. No time to plug away on a keyboard drafting up new posts. Now this might seem a little cheeky as a topic for one of the first Diginomic blog posts.

But hear me out.

I get it. I really really do. Business can be frantic . Who has time for article writing?

In any SME operation there are always a dozen squeakier wheels that are crying out for attention. You need to issue that invoice. Plan that meeting. Deliver on that milestone. Chase up that lead.

Writing a 300+ word article is just one of those "I'll get to it tomorrow" tasks...

But here's the reality - If you have a website, a blog is just something you have to do. Here are three awesome reasons why.

1. Blog posts tell Google you have an active website

Google loves current websites. Google doesn’t want to deliver its searchers outdated information. You probably don't have a reason to regularly update your homepage, but a blog is an easy way to have consistent new topical pages appearing for your business.

Compared to the rest of your site content, blog posts are a little more casual and conversational. A little more freewheeling.

You can keep service pages static and formal, but your blog is your opportunity to write from the heart and know that this fresh new content is like waving a flare to attract Google.

It tells search engines in no uncertain terms " Hey! Come here! Check out my stuff! "

And think about it from their point of view - if they have two sites that are pretty much identical apart from one not having been touched since it was launched, and the other posting keyword-rich content weekly, which is Google more likely to prioritise?

You regularly updated website gives Google more reason to crawl and index your website.

TAKEAWAY:
Blog posts provide you with more pages, keywords, and fresher content. All of these give you more chances to rank higher in Google.

2. Blog posts increase your relevancy

Google Search got massive because of two unique benefits that, in hindsight, seem like total no-brainers.

Before Google's iconic simple single-field homepage, the previous "best practice" was to stuff that initial search engine page full of advertising, weather, news, and everything you could. White space be damned!

Google saw this, gave a single knowing nod, then replaced complexity with simplicity . They ignored the easy millions in advertising revenue in that space and displayed a homepage that was (and is) little more than a search field and their logo. We all loved them for it.

BUT the other thing that set Google apart was the ability to display the most relevant results through their innovative search engine algorithm, PageRank [ext].

Prior to PageRank search results were weird. Curated lists of sites by topic. Indexed content of FTP archives. Self-submitted results that were easily manipulated. A dark time.

PageRank used an automated ranking system based on relevancy by incorporating a site's backlinks and link anchor keywords to determine what site should be shown in what order in search results.

This was considered an Awesome Thing, because another idea that gained a lot of attention at the time was the concept of a search engine that only displayed paid results [ext]. No organic search results at all. Just pure advertising.

So Google's PageRank was considered a God-send.

PageRank also kickstarted the SEO industry /arms race, where Google constantly works to deliver relevant results and website owners constantly work to influence those results.

SEO is its own complicated beast, but the core principles remain - if you can increase your relevancy through blog content to the keywords people are searching for, then you increase your value to Google.

TAKEAWAY:
Blog posts increase your site's relevancy, which is a key part of any SEO strategy. The more relevant your site, the more likely it will appear on searches performed by your prospective customers.

3. Blog posts attract (and warm up) prospective customers

Blogs are a wonderful opportunity to connect with your target audience and answer all the questions they never even knew they had.

Once you've determined who you're writing for, a blog is your opportunity to write up articles that help address your prospective customers fears, hopes, dreams, and concerns.

If you have questions you continually get asked by your clients - then write the answers in a blog.

If you have things you explain every single time in the sales process with clients - write them up into a blog.

Your blog then serves a range of functions.

All of this means you become a trusted and reliable topic expert, and someone who is front of mind when it comes to your industry or service.

TAKEAWAY:
Blog posts are an opportunity to offer genuine value direct to people while simultaneously building and establishing your professional credibility.

In conclusion...

Write blog posts. Write one a week. It helps everything online - the people and the search engines. Write quality content and you'll benefit.

But if you're in a situation where you aren't a confident writer, or you simply don't have the time to spend on drafting articles then we can definitely help.

Our SEO service might be what you need. You provide a brief with basic dotpoints. Our writers draft up professionally written post. You get SEO-ready content delivered right to your inbox.

Until next time!

Why FullStory is magic for online business

Fri, 06 Sep 2019 08:13:00 GMT

The United States Air Force thought they had it all figured out.

In 1929 the U.S Air Force took physical measurements of 4,000 pilots to determine "one size fits all" airplane cockpit specs [ext].

For the next three decades, the size and shape of the seat, the distance to the pedals and stick, the height of the windshield, even the shape of the flight helmets were all built to conform to the average dimensions of a 1926 pilot.

There was one big problem. Pilots couldn't keep control of their planes.

Seriously, they were crashing like crazy.

Given the planes rarely malfunctioned, the military command laid the blame for this on "pilot error". It had to be, right?

One newly hired 23-year-old analyst, Lt. Gilbert S. Daniels, had his doubts. Daniels measured 4,063 pilots and discovered something incredible.

He discovered there was no average pilot size. Zero. Not a single pilot fit the average.

It was an urgent problem that needed a practical solution.

Engineers quickly went to work on making cockpit components adjustable. Shortly after implementing these changes, pilot performance skyrocketed. The mystery was solved.

Fortunately we all learned a valuable lesson, and humanity never made the mistake of "The Flaw of Averages" again...right? Right!?

What does this have to do with FullStory?

Think about the amount of variability that there is when someone accesses a webpage. In devices alone, there is:

Then consider the different multi-device combinations that anyone has access to at any given time. I've been writing this post sporadically on a smartphone, laptop and desktop.

Finally think about the different motivations and goals different people have when they visit a site. Some are there for research purposes. Others are there to buy. Some are bored. Others are motivated.

There is no average website user.

So with that in mind, let me introduce FullStory.

FullStory is user experience software that lets you understand the individual .

FullStory logs every interaction on a website from a user.

Every page, every click, every mouse movement, and every dynamic state change.

So immediately you can start to see:

But you also get the chance to:

And heaps more (For full list see FullStory Features [ext]).

Why this is rad news for your business

Because your business isn't average . Your customers aren't average. No-one ever sold as much as they could just by appealing to average.

Trusting average bounce rates, average time-on-site, average NPS, and customer feedback is a little bit like being the U.S. Air Force trusting in average pilot size. You're not getting all the info.

By using a Digital User Experience Tool (and FullStory is arguably the best out there) is different. You get to zoom in on individual customer behaviours - exactly what works and what doesn't.

See an individual customer's journey from beginning to bounce, click to conversion, and everything in between.

In conclusion...

Analytics and measurement is important. FullStory gives you more ammunition to help you understand exactly how to provide a better experience for your website visitors.

Fortunately, Diginomic is Perth's only certified FullStory Integration Partner.